Spring 2015 (#7)
In this Convergences edition delves into the evolving landscape of government communication, addressing the importance of transparent, open, and inclusive dialogue between public authorities and citizens. Key discussions highlight strategies for engaging the public, fostering collaboration, and ensuring the effectiveness of communication through digital platforms. The publication underscores the need for professionalization in government communication, focusing on the use of technology and innovation to improve public engagement. It also explores the challenges and best practices of strategic communications (StratCom) within public diplomacy, particularly in the context of European and international relations. The issue highlights ongoing efforts to build trust with citizens, improve internal communication, and provide clear channels for public participation in policy-making processes.
Key Topics:
- Government Communication Strategies: Adapting to technological and operational innovations.
- Public Diplomacy: The role of communication in fostering international relationships.
- Strategic Communication (StratCom): Enhancing communication between governments and citizens.
- Digital and Innovative Communication: Emphasizing technology in public communication.
- Inclusiveness and Participation: Encouraging active public engagement in policy-making.
- Professionalization in Government Communication: Developing specialized knowledge and skills for communicators.
- Internal Communication: Improving information flow within government departments.
- Public-Private Partnerships in Communication: Collaboration for effective communication strategies.
- Transparency and Accountability: Promoting openness in government actions.
- Social Media and Engagement: Rethinking the role of social media in government communication.






