2 September 2022

Autumn 2022 (#18)

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The 18th edition of Convergences captures a pivotal moment for European public communication, dominated by the war in Ukraine and the final outcomes of the Conference on the Future of Europe (CoFE),. This issue analyzes how governments and institutions must professionalize their strategic communication to counter the “Kremlin playbook” of disinformation while maintaining a clear, honest narrative that speaks to the “hearts of the people”,,. It details innovative approaches to the EU Green Deal, such as the “Soil, Seeds & Senses” initiative, and explores the transformative role of Artificial Intelligence in optimizing the 5D communication model (Direct, Digital, Diverse, Data-driven, and counter-Disinformation),,. Contributors also examine the “suffering” of public communicators in polarized societies, advocating for capacity building and stronger local engagement to rebuild public trust,,. Ultimately, this volume serves as a strategic roadmap for defending democratic values through transparency, resilience, and inter-institutional solidarity,,.

Key Topics:

  1. Communication During the War in Ukraine: Strategic inter-governmental synergies to promote reliable information and support the Ukrainian narrative,,.
  2. Defeating Russian Disinformation: Lessons learned from the “Kremlin Playbook” and the importance of rapid, proactive debunking,,.
  3. The Future of Europe (CoFE) Outcomes: Analyzing the 49 proposals for EU reform and the potential for treaty changes to strengthen democracy,,.
  4. Professionalizing Strategic Communication: Utilizing the OECD framework to enhance skills, training, and international standards for communicators,.
  5. Artificial Intelligence (AI) and Data: Implementing AI as a fundamental enabler for effective data-driven campaigns and outreach,.
  6. The “5D” Communications Approach: Mastering the Direct, Digital, Diverse, Data-driven, and counter-Disinformation framework.
  7. Soil Health & Biodiversity: Communicating the EU Green Deal through human senses and experience-based storytelling,,.
  8. Rebalancing Migration Narratives: Empowering local authorities to move beyond polarization toward evidence-based inclusion,,.
  9. Local Citizenship and Participation: The role of regional and local communicators as catalysts for civic engagement in polarized territories,.
  10. Societal Resilience vs. Hybrid Threats: Continuous stress tests for strategic communication in safeguarding democratic infrastructure,.